This has some good practical information on starting up a publishing house.
Originally posted on Savvy Writers & e-Books online:
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Where to find all these publishing business information – including lots of links:
95% of all authors have to do the marketing for their books – even if they are the “lucky” ones who found a major, traditional publisher. Only celebrities and star-authors, such as James Patterson or Danielle Steel get publicity from their publishers. The question for authors is now: Why should they sell their manuscripts for a pittance to publishing houses at all, if these publishers are sending out a mass-press-release only and are otherwise not involved in the marketing part? What are they good for?
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Authors are smart and able to start their own publishing business, REAL publishing, not POD and not Vanity Publishing: Finding and getting quotes or referrals for an editor, a book lay-out company or book designer, cover artist, e-book formatting company and a printer is not difficult.
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